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东风汽车公司企业经营竞争力分析

Business-running Competitiveness Analysis of Dongfeng
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摘要 文中以东风汽车公司近15年财务报表数据为基础。首先,运用灰色关联度分析方法研究发现企业经营竞争力影响因素影响强度存在明显差异;其次,通过相关回归分析发现主要影响因子存在显著交互效应,为相关领域的实证研究提供了一定的数据基础。 The article is based on nearly 15 years of financial statement data as the foundation.First of all,using gray correlation theory found thatbusiness competitiveness factors have different impact strength.Secondly,using the related regression analysis showed that there was a significant interaction among main influencing factors.To provide data base for the related empirical studies.
作者 周晶 高宏
出处 《物流工程与管理》 2015年第5期226-227,225,共3页 Logistics Engineering and Management
关键词 灰色关联度 经营竞争力 交互效应 gray correlation degree business-running competitiveness interaction effect
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