平台战略下社区商业业态业种共生研究

Community Business Type of Symbiotic Model from the Platform Strategy

本文运用仿生学原理将商业生态系统中的业态业种互动关系分为业态业种互利共生、业态业种共栖、业态业种偏害、业态业种偏利共生、业态业种竞争、业态业种寄生等多种关系,在此基础上构建了业态业种间互动关系模型,重点分析了社区型购物中心与社区电商的互动关系,以期为制定适时的O2O平台战略,进而为实现社区商业转型升级提供有益的借鉴。

Based on bionics theory, the plat system format industry interactive relationship into format industry mutual- ism, commensalism, partial harm, laterality, competition, parasitism and other relations ; on this basis, the paper con- structs the relationship model between ecological circle format industry, and in - depth analyzes the interactive relation- ship between community shopping centers and community e - business, to provide reference for planning O2O platform strategy in time, and benefiting the community business transformation and upgrading.