基于网络游戏的文化软生产集聚与文化空间重塑——以上海为例

Online Game Industry Based Cultural Soft Production and Cultural Space Remolding

文化空间具有双向维度,与文化生产的双重性一脉相承。文化生产是文化硬生产与文化软生产的结合。文化软生产是经济系统的内生变量,是不同因子在文化空间相互作用的结果。网络游戏是文化空间软生产的一种形态,对上海文化空间软生产体系的延伸与活跃具有关键作用,其示范效应成为构建上海文化软生产体系的起点。上海文化软生产的集聚是一种"R(现实)&V(虚拟)模式"。文化软生产的发展格局、态势与趋向将牵引上海文化空间格局的重塑,需积极建设国际文化大都市、构建产业链上端与版权体系作为文化软生产的核心,并通过文化软生产的集聚拓展、优化文化空间,推动上海在国内外文化市场多维度竞争格局中占据有利的生态位。

The two-way dimension cultural space is in line with the duality of cultural production, which includes cultural hard production and cultural soft production. Cultural soft production is the endogenous variable in economic development and is a result of interaction of different elements in cultural space. As a form of cultural soft space production, online games play a decisive role in the active extension of the production system of Shanghai cultural soft space, which, as a model, is to constitute a starting point for Shanghai＇ s cultural soft production system. The concentration of Shanghai soft cultural production emerges in ＂R^V model. ＂ The development, situation and trends of Shanghai cultural soft production will guide the spatial remodeling of cultural space. It is necessary {or Shanghai to build itself into an international cultural metropolis and highlight the building of the top of the industrial chain and the copyright system; moreover, it is important that Shanghai strive to occupy a favorable position in various competitions both at home and abroad by clustering its cultural soft production and optimizing its cultural space.