我国连锁零售企业物流管理中存在的问题及对策研究

Study on Problems and Countermeasures in Logistics Management in Chinese Chain Retailing Enterprises

对我国连锁零售企业物流管理的现状进行了阐述,具体分析了其物流管理中存在的问题,并针对这些问题,提出行之有效的对策,以便为我国连锁零售企业物流管理的发展提供借鉴。

In this paper, through the elaboration of the status quo of the logistics management in Chinese chain retailing enterprises, we deeply analyzed its problems and proposed effective countermeasures to help the development of the logistics management for chain retailing enterprises in China.