公众采纳政务APP影响因素及实证研究

An Empirical Study on the Factors Influencing the E-government APP Adopted by the Public

政务APP的产生,适应了政府改革的需要,提供了多渠道、多途径的政务服务模式。政府项目的成败关键在于公众对于其采纳的程度,同时政务APP有别于传统的电子政务,因此,对公众采纳政务APP的影响因素进行研究具有重要价值。在已有的文献和模型基础上,选取互动性、移动性、情景感、临界质量、感知易用性、感知有用性以及感知鼓励等因素构建公众采纳政务APP的模型,通过数据对模型进行分析,研究各个因素之间的关系,最终得出结论。

The production of APP, to adapt to the needs of government reform, provides a multi-channel government service mode. Key to the success of the project lies in the public for its degree of adoption, at the same time, the APP is different from the traditional e-gov- ernment, therefore, it is of great value to study the factors influencing the public adoption of e-government APP. Based on the existing lit- erature and on the basis of the model, the article selected the interaction, mobility, situation, critical quality, perceived ease of use, per- ceived usefulness and perceived encouragement factor to build public adoption of e-government APP model. Through the data analysis car- ried out on the model, the article studied the relationship between the various factors, and drew the final conclusion.