刍议推动企业开展商业模式创新的必要性及政策措施选择

Discussion on the Necessity and the Choice of Policy Measures to Promote the Enterprises to Carry Out the Business Model Innovation

商业模式创新是众多企业成功的共同基因,是企业应对经济形势、商业环境、竞争格局变化,推动新技术转化为现实生产力的需要,是企业持续生存和发展的必要前提。商业模式创新应以企业为主体,市场为导向,通过完善政府服务来实现。实施最佳商业模式示范计划,加大宣传推广力度,加速创新人才向企业集聚,整合拓宽资金来源等政策措施,将有力推动商业模式创新工作。

Business model innovation is a common feature of many successful companies. It helps companies to meet the changes in economic situation, business environment and competition. It also meets the demand for turning new technology into actual productivity. It is a necessary prerequisite for continued survival and development of companies. Business model innovation should be business--oriented, market--oriented and be realized through improving government services. It will be highly promoted by taking such measures as implementing best business model demonstration project, increasing promotional efforts, accelerating creative talents gathering into companies, and integrating and broadening sources of funds.