共识、共生与共赢:价值共创的过程模型被引量：53

Consensus,symbiosis and a win- win situation: The process model of value co- creation

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摘要本文运用探索性案例研究方法,选取1家研发服务机构与3家中小制造企业之间合作案例为研究对象,研究发现:研发服务与中小企业价值共创过程模型分为"观念共识-价值共生-价值共赢"三个阶段;研发服务通过互动诊断与考察交流的"言传+身教"的"传道"方式,帮助企业"觉察"与"觉醒"以达成观念共识;研发服务通过"授之以鱼"与"授之以渔"的"教授+教练"的"授业"方式,帮助企业"学习新知"与"学以致用"以促成价值共生;研发服务通过"答疑+答辩"的"解惑"方式,帮助企业执行方案与达成目标以实现价值共赢。 This paper uses an exploratory case study method, selects the cooperation case between one R＆D service institutions and three small and medium - sized manufacturing enterprises as the research object, the study found that： R＆D service and SME value co- creation process models are divided into three stages：theeoncept of consensus, the value of symbiosis, and the value of a win - win situation. R＆D service helps enterprises ＂awareness＂ and ＂awakening＂ to reach a consensus through inter- active diagnosis and study exchange by using a ＂talk ＋ teach＂ mission; and it also help enterprises to ＂learn＂ and ＂to learn in order to practise＂, to promote the value of symbiosis by using a ＂professor ＋ coach＂ teaching mode, to ＂teach a man how to fish＂ rather than to ＂give a man a fish＂. Then, through the ＂Q＆A ＋ reply＂ doubts - solving method, R＆D service will help enterprises to implement plan and achieve the goal of a win - win situation of values.

作者周文辉曹裕周依芳

机构地区中南大学商学院英国曼彻斯特大学商学院

出处《科研管理》 CSSCI 北大核心 2015年第8期129-135,共7页 Science Research Management

基金国家社会科学基金(14BJY085) (14BJY008) 湖南哲学社会科学基金基地项目(13JD55) 国家创新群体科学基金(71221061) 湖南省自然科学基金重点项目(12jj2042)

关键词研发服务价值共创创新能力中小企业案例研究 R＆D services value co - creation innovation ability SMEs case study

分类号 F276.3 [经济管理—企业管理]

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