论微时代情境下高校思想政治教育话语权建构

Discussion on the Discourse Construction of College Ideological and Political Education in Micro Era

在互联网技术快速革新的进程中,以微博、微信为代表的网络交互平台吸引了大量的网民,从而形成了强大的"微时代"话语场域,其话语载体的开放性、大众化,话语发布的便捷性、碎片化,话语传播的交互性、隐匿化等对高校传统的思想政治教育话语权建构形成了极大的冲击和挑战,而"微理念"滞后、"微平台"欠缺、"微内容"僵化是建构微时代情境下高校思想政治教育话语权所需要克服的阻抗因素,用包容的思维方式接纳、科学的工作方法驾驭、长效的眼界发展是建构具有主导效应的高校思想政治教育话语权的必然路径。

As the intemet technology innovating rapidly, interactive network platforms such as weibo and wechat have attracted millions of netizens and became a powerful ＂Micro-Era＂ communication field. The openness and massification of information carrier, the convenience and fragmentation of publicity, and the interactivity and invisibility of transmission have producedextravagant impact and challenge on traditional discursive power construction of college ideological and political education. Delay of ＂Micro Concept,＇, lack of ＂Micro Platform＂, and the rigidification of ＂Micro Content＂ are the bartiers that need to be overcome in order to construct the discourse of college ideological and political education in micro era. To form a dominant discourse of college ideological and political education, it is required to think inclusively, work sci- entifically, and to develop with a broad vision.