摘要
移动互联网产品的全面发展,不断挤压电信运营商的市场和收入空间,国内外运营商均陷入收入增长瓶颈。新型数字化服务成为国内外运营商着力布局的收入增长点。相对于国内运营商滞后的战略调整和发展布局,国际运营商起步早,发展快,在产业生态分析、产品服务规划、组织架构调整、商业模式拓展和运营策略选择等方面积累了丰富的经验。
With the full development of mobile internet products, telecoms operator reaches a crisis and falls into the bottleneck on market and income, so does the overseas operators. Therefore, the new digital service is a good choice for them. Compared to the adjustment of strategic and the arrangement development in domestic, the global operators get priority on time and speed, especially on industrial ecology analysis,service planning, structure adjustment, business model expansion and operating strategy option.
出处
《现代电信科技》
2015年第4期75-78,共4页
Modern Science & Technology of Telecommunications
关键词
数字化服务
专业化运营
商业模式
digital services
professional operation
business model
