摘要
自改革开放以来,我国的动画片产业度过了漫长、艰难的发展。国产动画片的地位逐渐在我国变得越来越重要,国人的审美以及对精神生活质量要求的提高,推动国产动画片的质量也相应提高。但是,中国是一个有着13亿人口的大国,海外动画片对中国市场也有着极高的渴望。如何可以同海外市场在国内竞争以及如何扩大输出海外的贸易量,是中国电影现在面临的难题。
Since the reform and opening up, China's animation film industry has a long, difficult development. The status of domestic animation film is becoming more and more important in our country, the aesthetic of the Chinese people and the improvement of the quality of the spiritual life, and the quality of the domestic animated film are also improved.. However, China is a big country with a population of 1300000000, and overseas animation film for the Chinese market also has a high desire. How to compete with the overseas markets and how to expand the export volume of overseas markets is a challenge for Chinese films.
出处
《设计》
2015年第16期112-114,共3页
Design
关键词
动画片
动画片产业
动画市场
Animation film Animation film industry Animation market