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Flash sites & traditional retail learn from each other

Flash sites & traditional retail learn from each other
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摘要 A few years ago,flash sale sites were so hot,everyone from the Groupon to local newspapers offered bargain shoppers daily,if not hourly,deals.Some observers went so far as to say such sites would be the end to traditional retail.But then the approach to retail changed altogether:apparel brick and mortars saw the disruption and raised their game,drawing on their real ace in the hole-locations.And flash sites evolved vis-a-vis their offerings and presentation. A few years ago, flash sale sites were so hot, everyone from the Grou- pon to local newspapers offered bargain shoppers daily, if not hourly, deals. Some observers went so far as to say such sites would be the end to tradition- al retail. But then the approach to retail changed altogether: apparel brick and mortars saw the disruption and raised their game, drawing on their real ace in the hole - locations. And flash sites evolved vis-a-vis their offerings and presentation.
作者 ZHENG Ran
出处 《China Textile》 2015年第8期26-27,共2页 中国纺织(英文版)
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