应用SWOT法分析我院医院制剂的发展策略

Analysis of the Development Strategies for Hospital Preparations in Our Hospital by SWOT Method

目的:为我院的医院制剂发展提供参考。方法:采用优劣势分析法(SWOT法),分析我院的医院制剂发展优势、劣势、机遇与挑战,并探讨其发展策略。结果与结论:我院的医院制剂发展具有临床重点学科专科特色突出、研发历史悠久、剂型品种丰富多样和疗效确切等优势;但也存在生产规模萎缩、专业技术团队建设不足、对外交流合作不够广泛等劣势;同时面临全民健康保健意识增强、将被纳入地方医保报销目录等机会,以及面临注册新制剂存在较大困难、定价偏低等威胁的情况。建议应进一步依靠临床优势资源加强制剂开发、加强人力资源管理和团队建设、加强合作交流以提升研发实力、加强精细化管理以提高运营能力,以制订医院制剂科学的发展战略。

OBJECTIVE：To provide reference for the development of hospital preparation in our hospital. METHODS：The method of SWOT analysis was applied to analyze competitive strengths,weaknesses,opportunities and challenge about the develop-ment of pharmaceutical preparations in our hospital,and to explore the development strategies of hospital preparation. RESULTS ＆amp;CONCLUSIONS：The strengths include the prominent specialty characteristics of clinical key subject,a long R＆amp;D history,diverse dosage forms and varieties,definite therapeutic efficacy,etc. The weaknesses contain production capacity shrinkage,deficient con-struction of professional team,external exchange and cooperation deficiency,etc. The opportunities contain national health con-sciousness enhancement,hospital preparation included into local medical insurance reimbursement,etc. The threats contain great difficulty to register new preparation and low preparation pricing,etc. It is suggested to rely on advantage resources to enhance clin-ical formulation development,strengthen human resource management and team building,strengthen cooperation and exchanges to enhance research and development,strengthen the meticulous management to improve operational capacity,in order to formulate scientific development strategy.