时尚农业研究及发展对策分析——以温州市为例

Research on Fashion Agriculture and Analysis of Development Countermeasure--A Case Study of Wenzhou City

文章通过实地调研、行业调查、文献查阅等方式，对时尚农业定义和范畴进行研究，对温州市时尚农业的发展现状进行总结剖析，并提出可持续发展对策。文章认为时尚农业本质上属于现代农业的范畴，是满足都市人生活的时尚需求而最新发展的农业。文章针对温州时尚农业的经营模式和当前存在的问题提出统筹规划，健全时尚农业发展机制，创新营销方式，延伸产业链，保护生态、美化乡村，注重科技创新、人才提升等可持续发展对策。

Through field research, industry survey and literature review, the definition and category of fash- ion agriculture are studied and present situation of development in Wenzhou is summarized up to be analyzed. Aiming at the existing problems, some countermeasures of sustainable development are put forward, such as plan as a whole, perfect mechanism, innovate new marketing modes, protect ecosystems and beautify village, focus on technological innovation and talent promotion.