传统媒体与新兴媒体融合发展过程中的“求同存异”

INTEGRATION OF TRADITIONAL MEDIA AND NEW MEDIA IN THE PROCESS OF THE DEVELOPMENT OF "SEEKING COMMON GROUND WHILE RESERVING DIFFERENCES"

传统媒体与新兴媒体融合发展是未来媒体行业发展的必然趋势,也符合现阶段人类社会对媒体的需求。"求同存异"的思维模式符合现阶段新旧媒体的发展规律,传统媒体与新兴媒体融合发展过程中纳入"求同存异"的理论与实践进行探讨。

Traditional media and new media integration and development is the inevitable trend of the future of the media industry, but also meet the needs of the present stage of human society to the media. ＂Seek common ground while reserving differences＂ mode of thinking in line with the development of the present stage of old and new media, Traditional media and new media integration development process into the theory and practice of ＂seek common ground while reserving differences＂ are discussed.