高职院校阅读推广策略研究——以苏州市职业大学“书男书女,非诚勿扰”换书交友会为例

Research on the Promotion Strategy for Vocational College Literacy: A Case Study of “Book Boys and Book Girls, You Are My Only” Making Friends Through Exchanging Books in Suzhou Vocational University

"书男书女,非诚勿扰"换书交友会是苏州市职业大学"读书月"系列活动中的一个项目,通过读者之间相互交流推荐好书,达到培养学生养成良好的阅读习惯、引导学生进行深度阅读、鼓励学生独立思考的目的。高职院校在阅读推广活动中应该关注学生特点、换位思考,多部门通力协作,以增强活动影响力,提高阅读推广效果。

“Book Boys and Book Girls, You Are My Only” Making Friends through Exchanging Books is a program among a serises of other activities during the“Reading Month”of Suzhou Vocational Mniversity. The goal of the activity is to help the students to build good reading habits, lead them to read in depth, and encourage them to think for themselves. Vocational colleges should pay close attention to students’ characteristics and practice transpositional consideration, and various institutions in a college should collaborate in program together, so as to increase the inlfuence and to improve the effects literacy promotion.