现代体育文化传媒对大学生偶像价值观的影响

Modern Sports Culture Media Value Orientation of the Research on College Students' Idols

以互联网、电视、杂志、报刊为代表的现代体育文化传媒是大学生获取体育信息的主要手段。通过文献资料、专家访谈、问卷调查等方法,了解大学生的主要信息获取媒介,分析其作用机制,提出通过现代体育文化传媒对大学生偶像价值观形成的干预对策,为高校体育教学改革提供理论依据。

With the Internet, TV, magazines and newspapers as a representative of modern sports culture media is a major means of college students＂ sports information. Paper through the literature material, expert interview, questionnaire survey method, to understand college students the main medium of information acquisition, analysis its action mechanism, put forward by modern sports culture media for the formation of idol values intervention countermeasure, to provide theoretical basis for college PE teaching reform.