海口发展“候鸟式”养老产业的SWOT分析及对策

SWOT Analysis and Countermeasures on the Development of the “Migratory Birds” Industry in Haikou

利用SWOT基本原理,综合分析海口发展"候鸟经济"所面临的优势、劣势、机会、威胁,进一步认识海口"候鸟式"养老产业现状,并在此基础上提出可持续发展的一系列对策。

Using the basic principle of SWOT, This paper makes a comprehensive analysis of the advan-tage, weakness, opportunity and threat during the development of ＂migratory economy＂ in Haikou, further summarizes the status quo of the ＂migratory bird＂ pension industry in Haikou, and on this basis, puts forward a series of strategies for its sustainable development.