新媒体的应用对高校思想政治教育的影响

Influence of the application of new media on Ideological and Political Education in Colleges and Universities

新媒体是指以信息技术,互联网技术和移动通信技术为基础的,区别于传统媒体的新的媒体传播形态,具有即时性,共享性等特征。新媒体的应用创新了思政教育方法,提供了海量信息资源,对高校思想政治教育带来了诸多挑战。

New media refers to the information technology,it is on the basis of Internet technology and mobile communication technology,it is a new communication form and is different from the traditional media,it is features with timeliness and sharability,etc.The application of new media innovates the methods for ideological and political education and provides the mass information resources,etc.,also it bring in many challenges for ideological and political education work in colleges and universities.