文化旅游产品开发模式探讨——以福建省将乐县为例

Discussion on the Development Mode of Cultural Tourism Products——Taking Jiangle County of Fujian Province as an Examples

对闽西北将乐县文化旅游产品的开发现状进行调查分析,针对其产品开发中存在的问题,借鉴国内外优秀文化旅游产品开发案例,进行多角度分析,探索文化旅游产品的可行开发模式,以此丰富旅游产品样式,推动旅游经济增长。

Through the investigation and analysis to find out the present problems existing in the Jiangle county cultural tourism product development.Using the experience of development at home and abroad.With Multi angle to analysis and exploration of the development model of Jiangle cultural tourism product is feasible,then enrich the existing cultural tourism products style to promote tourism economic growth.