长三角文化产业区域比较

Regional Comparison of Cultural Industries in the Yangtze River Delta

基于2012~2013年相关统计数据,本文从产业规模、市场需求、生产运营、空间集聚、重点门类等方面对长三角文化产业进行了比较研究。结果表明,上海文化产业的经营效益远远高于江苏、浙江地区,在数字出版和网络游戏两个门类具有明显优势;产业规模、固定资产投资和R＆D是江苏文化产业的比较优势所在;浙江在各个方面的表现较为平稳,文化企业的竞争力较为突出。

Based on the data of 2012-2013 from the National Bureau of Statistics, this paper conducts a comparative study on cultural industries in the Yangtze River Delta from the aspects of industrial scale, market demand, production and operation, spatial concentration, and key categories. It is concluded that Shanghai has an advantage in the aspects of operational efficiency, digital publishing, and online games, while Jiangsu is better in industrial scale, fixed investment, and R＆amp;D. Comparatively, Zhejiang’s enterprise competitiveness is outstanding.