价格歧视在电子商务中的应用及福利分析

The Application and Wafer Analysis of Price Discrimination Method in Electronic Commerce Market

通过分析电子商务市场的特点和价格歧视实施的条件得出了在电子商务中实施价格歧视的合理性和优越性,并详细阐述了一度价格歧视,二度价格歧视,三度价格歧视在电子商务中的具体应用,进而分析了三类价格歧视的福利效应及社会效益.最后归纳总结了电子商务市场中三类价格歧视的实施方式和适合产品以供参考.

This paper pointed out the rationality and superiority of implementing price discrimination in electronic commerce market through analyzing the characteristics of the e-commerce market and the implementation condition of price discrimination, than discussed the specific application of first-degree price discrimination, second-degree price discrimination and Third-degree price discrimination in the electronic commerce market. Furthermore, it analyzed the wafer and social benefit on the three kinds of price discrimination methods. Finally, the paper summarized the implement method and which products suit to three kinds of price discrimination in the e-commerce market for the other reference.