论新田农耕旅游节事开发

On Developing Agricultural Tourism Festival and Event in Xintian County

在体验经济时代,旅游资源需要活动化。节事活动既是旅游产品,也是旅游自媒体,具有很强的传播张力。新田发展旅游,可依托其富硒土壤,做足"田"字文章,通过深入挖掘、整合农耕文化,重点栽培水稻、辣椒等特色作物,形成农耕景观,举办系列农耕节事活动,打造富有新田特色的农业观光旅游品牌。

In the era of experience economy, tourism resources need to be developed into events. Festivals and events are tourism products and individual media with great transmission power. To develop tourism industry, Xintian County can rely on its rich selenium soil and build characteristic agricultural tourism brand by deeply excavating and integrating culture of farming rice and peppers, forming special farming landscape, organizing a series of agricultural events.