旅游产业链下县域影视旅游的开发——以广西蒙山县为例

The Development of the Movie-television Tourism in County Scale from the Perspective of Tourism Industry Chain:A Case of Mengshan County in Guangxi

随着影视和电视节目等元素的注入,作为影视文化和旅游文化结合物的影视旅游日益受到社会的广泛关注,并逐渐成为获取经济效益的一种经济增长方式和推动县域经济发展的新路径。通过分析影视旅游发展的内在规律,广西蒙山县的历史民俗、山水资源和人文资源,提出发展影视旅游的相关举措,以打造具有民族文化特色和地域优势的县域影视旅游业,推进县域经济跨越式发展。

As the integration of screen culture and tourism culture,movie-television tourism has drawn more and more extensive attention with development of movie and television,which has been one of economic growth mode with economic benefit and one new path to stimulate the development of county economy. Based upon the analysis of a series of factors,such as the inherent law of movie-television tourism,the custom and history,natural resources and human resources Mengshang County in Guangxi,this paper offers corresponding advices for the development of movie-television tourism with unique nationality features in Mengshang County,with the aim to facilitate the great-leap-forward development of county economy.