“红包大战”对移动支付的影响研究

Research On The Influence Of “Red Packets” On Mobile Payment

由支付宝和微信引爆的红包大战体现了移动支付领域的激烈竞争。微信支付在这一事件中有得有失,支付宝在其中也获益颇丰,但相互的关系也越发复杂。其背后是移动支付未来发展的巨大市场份额,所以互联网金融巨头斥巨资争夺领地。当然,处于起步阶段的移动支付还存在诸多问题,需要从加强监管等方面加以规范。

the red war by alipay and micro channel detonated reflects the fierce competition in the field of mobile payment. We chat mixed payment in the event, paypal also benefited from the relationship, but also more complex. Its behind is a huge market share in the future development of mobile payments, so the Internet financial giants spending huge sums of money in the territory. Of course, there are many problems in the initial stage of mobile payment, the need to regulate the need to strengthen the supervision and other aspects.