网络媒体时代的犬儒主义倾向

The Tendency of Cynicism in the Network Media Era

犬儒主义最早出自古希腊,主张摆脱外在的束缚,回归到内心的精神生活,追求精神上的崇高。犬儒主义自产生之日起,其内涵随着时代的变化,就一直在发生变化。到了网络时代,犬儒主义倾向突出表现在冷嘲热讽的口气、自我安慰的心理、心灵鸡汤的语录、玩世不恭的态度。这主要由网络空间的平等与互动、消费文化的流行与传播、后现代主义对权威的解构与消解等特性决定。面对这一倾向,网路媒体要发挥先进典型的示范作用,坚持通俗而不低俗,改变舆论被动的局面,坚持深度报道。

Originating in ancient Greece, cynicism is one of the ancient Greek philosophy, which generally advocates to cast off the outside yoke, return to the heart of the spiritual life and pursue the lofty spirit. The connotation of cynicism has been changing with the change of the era since it was created. In the network era, cynicism tendency highlights in a sarcastic tone, psychological comfort, quotes of chicken soup and cynical attitude, which are mainly determined for cyberspace equality and interaction, the popularity of consumer culture and communication, postmodernism deconstruction and dispelling characteristics of authority. Facing this tendency, the network media should play a role of advanced typical demonstration, adhere to the popular but not vulgar languages, change the passive situation of the media and insist on in-depth reporting.