应对“三网融合”的有线电视网格化营维服务及其支撑系统的构建

Construction of CATV Grid Marketing Service and Its Supporting System

网格化营维服务是将市场营销和网络维护服务进行结合而成的新型用户服务模式,通过这种服务模式使营维人员贴近用户为用户提供个性化的服务,这种服务模式对业务支撑系统的移动性要求增强,在介绍网格化营维模式的基础上对这种服务模式的技术支撑系统以及应用进行了系统介绍。

Grid marketing service is a new service model combining marketing and network maintenance services. By the service model .marketing staff can provide users with personalized service .The service mode needs business support system to have more mobility .Technical support system based on the grid marketing mode and its application are introduced in the paper.