谷歌公司创新驱动的离散型业务布局策略及启示

Discrete Business Layout Strategy Driven by Innovation in Google and Its Enlightenments

历经多年高速发展,谷歌公司作为全球知名的科技企业取得了巨大的成功,但同时也面临发展的瓶颈和新的挑战。为此,谷歌公司采用以创新驱动的离散型业务布局策略,坚持多元化发展,既着力于移动搜索以强化核心业务优势,同时进军物联网、新能源等领域,以求不断拓展市场、抢占竞争制高点,为企业持续发展奠定坚实基础。

After years of rapid development, as the world＇s leading technology company, Google gets huge success, but it also faces to the bottleneck of development and new challenges. To that end, Google uses the discrete business layout strategy driven by innovation,adheres to the diversified development, focus on mobile search to strengthen core business advantages and enters to Internet of things, new energy and other fields to continue to expand the market, grab competition commanding heights to lay a solid foundation for the sustainable development of itself.