摘要
本刊《2014上半年观赏石市场调查》显示,今年全国石市明显进入了大盘下行的调整阶段。具体表现为:石头卖不出去,成本降不下来,石商的生在空间越来越窄。艰难的局面提醒我们:传统经营方式已难以发挥全效。商家要突出重围,必须转变思路,精简负重,改走奇径。从本期开始,《宝藏》将连续刊载"石市新思路"系列文章,为大家寻找经营新思路,挖掘成功的案例。而本期推出的"零租金专题",将讲述高手们在不开店的情况下,用拍卖、微店和新型营销术创造丰厚收益。我们相信,眼下的困顿虽然令人煎熬,但若干年后再看,也可能是整个行业变革求生的重要契机。这意味着在传统买卖的内核上,主动融合跨行业成熟平台、信息科技、现代营销理论……,建立多层次、多渠道、多模式的立体营销市场。最终使观赏石与百姓日常生活的结合点更多,观赏石市场的需求基础更大。常言道"一颗鸡蛋。从外打破是食物,由内打破是生命!"市场的寒冷,把重生的动力交到了我们手上。
There are altogether 46 items on this viewing stone auction mainly including Ying stone and Tai Hu stone.The auction was presided over by "Chinese best auctioneer " Liu Xinhui himself.The auction’s atmosphere is warm,none of the viewing stone is failed to sell expect two were taken off before the auction.The gross turnover of this auction is 2,561,050 RMB.Under the background that the professional auction of viewing stone is deserted,the significance of this auction set us thinking deeply.It makes us to think suddenly:maybe,the spring of viewing stone auction has been came quietly.
出处
《宝藏》
2014年第9期100-103,6,共5页
