发挥新媒体优势,提升高校基层党组织社会动员能力

Taking Advantage of New Media to Enhance the Ability of Social Mobilization of Party Organizations at the Grass Roots

新媒体时代既给高校基层党组织的社会动员带来新的问题,也为我们提高高校基层党组织社会动员力带来了新的机遇。如何充分发挥新媒体优势,调整高校基层党组织社会动员模式,不仅是顺应时代发展的必然要求,也是高校基层党组织抢占网络阵地,提升自身动员能力,加强对师生党员思想政治教育和引导的重要之举。

The new media era has brought not only new problems in the social mobilization of Party organizations at the grass roots but also new opportunities for them to improve the social mobilization. How to give full play to the advantages of new media and adjust the mode of the social mobilization, is not only the request of the development of the times but also the important move for Party organizations to occupy the network position,enhance their ability of mobilizing and strengthen the ideological and political education and guidance.