摘要
2002年,在美国首先开启了可穿戴设备开发,到2010年可穿戴设备迎来了在世界范围内的全面大发展。2013年中国也迎来了可穿戴设备的大发展,特别是可穿戴运动设备的发展。根据SWOT分析方法,对"中国式"的可穿戴运动设备的市场状态的优势、劣势、挑战、机遇四个方面进行分析,为我国下一步可穿戴运动设备的发展提供一定的参考。
Wearable device development strarted first in United States in 2002, ushered the comprehensive development in the world in 2010, wearable devices, especially the wearable sports equipment ushered the great development in China in 2013. In this paper, based on the SWOT analysis method, four aspects of strengths, weaknesses the challenge and opportunity of the status quo of "Chinese" wearable sports equipment market have been analyzed, to provide certain reference for the development of Chinese wearable sports equipment in future.
出处
《体育科技》
2015年第4期117-119,共3页
Sport Science and Technology