摘要
消费者的消费行为的感性化,造成了买方市场的发言权日益变大。在生活水平日益提高的今天,面对竞争激烈的餐饮行业,消费者该怎么选?怎样让消费者选择你的餐厅用餐?有哪些因素在影响着餐饮行业的消费行为?本文将就这些问题展开研究,谈一谈餐饮空间设计的重要性。
Sensitive consumer behaviors have made the voice of the buyer's market increasingly significant. In view of today's in- creasing living standard, facing the catering industry with fierce competitions, which one will consumers choose? how can you make consumers choose your restaurant? what are the factors af- fecting the consumer behavior in the catering industry? This pa- per will discuss these problems, and discuss the importance of space design in restaurants.
出处
《科教文汇》
2015年第33期153-155,共3页
Journal of Science and Education
关键词
消费行为
餐饮空间设计
重要性
consumer behavior
space design of restaurants
importance