摘要
以移动新闻客户端的内容生产为对象,通过对移动新闻的类型、主题、报道地域和基调,以及推送信息的原创比例和标题的煽情化程度等多项指标进行内容分析,发现新闻客户端均十分重视新闻类资讯的传达,但商业性媒体所推送的非新闻内容占比较高。四大客户端在报道的主题、地域和新闻基调上亦有差异。同时,商业客户端更为强调用户生产内容,草根特色明显。而对于以传统媒体为依托的党媒客户端来说,推送的硬新闻比例更高,较多采用传统的严肃新闻报道模式,对服务性新闻和用户生产内容较为忽视。
This study attempted to examine the content production of mobile news apps. We explored the reports types,themes,locations covered and reports attitudes. The originality of content and the degree of sensation of the news titles were also analyzed. We found that all the news apps studied focused on communicating news information. But the four apps exhibited different themes,attitudes and covered different locations. The commercialized news apps sent more non-news content that the non-commercial apps did. Users generated content was also promoted by commercial news apps. On the contrary,party news apps sent more hard news with a more serious tone. An ignorance of service information and users generated content was found in party news apps.
出处
《浙江传媒学院学报》
2015年第5期22-28,143,共7页
Journal of Zhejiang University of Media & Communications
基金
2012年中央高校基本科研业务费中山大学青年教师培育项目"财经新闻在中国的发展与影响研究"(1209010)的成果
