大众传媒对城市形象的传播与意义再现——基于空间演进的视角

A Significance of Mass Media to Spread the City's Image and for its Reproduction: Based on the Perspective of Space Evolution

大众传媒技术的进步不仅改变了城市生活方式、生存空间以及人与人、人与环境之间的关系,更加促进了城市的空间进化。作为一种变化的样态,城市形象的展现依靠城市本身的建筑空间,也得益于传播媒介对于城市形象的传播和建构。虚拟技术的发展使得人类可以超越自身经验感受虚拟"空间"带来的刺激,体验虚拟空间和现实空间之间的相互依存关系,这其中,大众传播起到了十分关键的作用。大众传播对于城市文化的认同、对于城市日常生活的呈现及城市形象的建构和意义再现是如何实现的?本文通过"空间"这一视角,将大众传媒对于城市形象的传播置于一种动态的视角之下,在社会学的基石之上探讨了在风险社会中大众传媒与城市形象之间的关联,媒介以空间为依托延伸出更多符号意义,这些话题都给当前城市传播研究注入了新内容,使得整个人类发展历史和城市发展史之间更具有穿透力。

The advances of mass media technology has not only changed the city lifestyle,living space and relationship between people and the environment,but promoted the evolution of urban space. As a kind of change,the city's image depends on architectural space of the city itself,but also benefits from the dissemination and construction by media. The development of virtual technology allows humans to feel the virtual experience beyond their own 'space'excitement,experience interdependence between virtual space and real space,of which,the massmedia has played a very crucial role. How the mass communication to achieve cultural identity for the city,for the city's everyday life,for the construction and significance of its image reproduction? By 'space'perspective,mass media spreads the image of the city under a dynamic point of view,explores the association between risk society and city image on the foundation of sociology. The media,which is based on space extends more symbolic significance,these topics add new contents into the current urban transmission research,make the development history between human beings and urban city more penetrating.