商务网络信息生态链的演化逻辑及演化模型研究

Research on Evolutionary Logic and Evolutionary Model of Information Ecology Chain in Business Network

[目的 /意义]通过对商务网络信息生态链的演化逻辑和演化模型进行分析,利用耗散结构和演化博弈的思想分别构建其演化逻辑模型和演化模型,丰富商务网络信息生态链理论体系,并对商务网络信息生态链的发展趋势进行预测。[方法 /过程]根据商务网络信息生态链自身特点,对其作为耗散系统具有的条件、演化规律、演化机理进行分析;利用演化博弈理论,分析商务网络信息生态链各主体的竞争协作关系;结合信息势能的思想,阐述商务网络信息生态链的演化机理。[结果 /结论]经过研究发现,商务网络信息生态链的演化路线分为5个阶段,其在演化过程中,逐渐由无序变为有序,由不稳定变稳定,最终形成以某一节点为核心节点的商务网络信息生态链。

[ Purpose/significance ] With the analysis of the evolutionary logic and evolution model of the information ecology chain in business network, we construct the evolutionary logic model and the evolution model by use of the dissipative structure and evolutionary game theory. This paper aims at enriching the theoretical system of business network information ecological chain, and forecasting the development trend of the ecological chain of business network information, which has certain theoretical significance. [ Method/process ] According to the characteristics of the business network information ecological chain, the conditions, evolution law and evolution mechanism of the dissipative system are analyzed by the theory of dissipation. By using the evolutionary game theory, and with the analysis of the competition and cooperation relationship between the main bodies of the business network information ecological chain, the evolution of information ecology chain of business network is described with the idea of combining information potential energy. [ Result/conclusion ] After research, the evolution route of the business network information ecological chain is divided into 5 stages. In its evolution process, gradually from disorder to order, from unstable to stable. Eventually forming a business network information ecological chain, which is the core node of a certain node.