摘要
金融的天性是逐利的,侧重理性与风控,文化创意行业则向往自由,两者的融合不仅仅是制度创新的问题。长期以来,文化企业融资难是一个老大难问题,这类企业通常资产小,文化规模轻,没有标的物,难以解决担保的问题,也很难从银行拿到贷款。如今,仅凭＂开心麻花＂四个字就拿到钱,在老文化人眼里,这几乎是不可能的事。
It is always difficult for cultural industries to raise fund as they can hardly provide persuasive guara nte e. Now Ma hua Funage, who se successful film Goodbye Mr. Loser earned more than 1.2 billion yuan, can get money with its brand as bank guarantee. Beijing culture investment and development group(BCIDG) found a culture technology guarantee company, providing unique standards, different from traditional guarantee companies.This is just a beginning. BCIDG has different branch companies to help cultural innovation companies with various difficulties during their growth, such as intangible assets appraisal, and small loan. They all benefit from the positive development of cultural innovation industry, which outraced overall growth of national economy for last 10 years.
