摘要
本文以1963-2008年《人民日报》刊发的社论为分析对象,讨论了雷锋形象变迁的符号化建构过程。通过语料分析发现雷锋形象的符号化建构过程体现出既有延续又有变化的特点。本文还认为符号资源使用策略是主流意识形态约束和建构雷锋形象的一种手段,这不仅可以使雷锋形象传递出的意义有所不同,而且随着雷锋符号形象的集体记忆不断重塑,也可以使学雷锋活动历经50多年经久不衰。
This paper targets at the editorials published on People's Daily from 1963-2008 and discusses the changes of Lei Feng as social semiotic image. It is found that this semiotic construction process reveals a continuity as well as change of images. It is also believed that the strategy of the use of semiotic resources is a tool for predominant ideology to constrain and construct the Lei Feng image which, accompanying with the shaping and reshaping of the collective memory of the Lei Feng image, not only produces different meanings of the Lei Feng image, but also guarantees the continuity of learning-from-Lei-Feng activities.
出处
《天津外国语大学学报》
2015年第6期15-21,共7页
Journal of Tianjin Foreign Studies University
基金
国家社科基金项目"中国学术话语体系的构建及其与国际学术话语的交流策略研究"(14BYY070)
关键词
符号化建构
雷锋形象
集体记忆
semiotic construction, Lei Feng image, collective memory