校企协同教学模式在《国际贸易实务》课程中的尝试

Application and Practice of the University-enterprise Cooperative Teaching Mode in International Trade Practice

培养"应用型、复合型"人才是商务英语的专业目标,而《国际贸易实务》是商务英语专业的核心课程之一。《国际贸易实务》课程具有综合性、应用性和实践性以及与其他课程相关性强的特点。而教学方法和手段单一、教学过程理论与实践脱节、考核方式不合理的传统教学模式已无法适应当前企业所需。基于校企协同教学模式,通过对教学内容、教学方法以及考核方式的改革,并实施相应的可行性方案,才能使得本课程的教学更加契合商务英语专业的人才培养目标。

Cultivating application-type and inter-disciplinary business talents is the objective of Business English Major, while International Trade Practice is one of the core curriculums. The strong comprehensiveness, application and practice and the interdependency are the three main characteristics of International Trade Practice. However, traditional teaching has some problems such as simple teach- ing method, the discrepancy between theory and practice during teaching process and unreasonable as- sessment method, which is not suitable for the current application-type talents cultivating mode. Based on the teaching mode of university-enterprise cooperation, only through the reform of teaching contents, teaching methods and assessment mode, and implementing specific plans, will the class teaching be in accordance with the objective of talents training for Business English Major.