1Five trends for the future of radio, http://venturebeat. com/2011/01/12/future-of-radio/, January 12, 2011.
2Triton Digital launches targeted mobile advertising platform, http://www.dmnews.com/triton-digital-launches-targeted- lnobile-advertising-platform/article/236498/, April 13, 2012.
3How data is transforming radio,http://www.guardian.co.uk/ media-network/naedia-n etwork-btog/2012/mar/12/data- transforming-radio-pandora-absolute, 12 March 2012.
4How data is transforming radio,http://www.guardian.co.uk/ media-network/media-n etwork-blog/2012/ma r/12/data- transforming-radio-pandora-absolute, 12 March 2012.
5《潘多拉2012年度报告》.
6Taking brands beyond the sound barrier, http://www. marketingweek.co.uk/taking-brands-beyond-the-sound- barrier/3028805.article, 28 July 2011.
7Pandora Expands Advertising Executive Team, http://blog. pa ndora.com/archives/press/2011/03/pa ndora_expa nds.html.
