思想政治教育与推进马克思主义中国化研究——基于传播学视角

Research on Ideological and Political Education and Promoting the Sinicization of Marxism

思想政治教育作为马克思主义中国化的重要途径,在推进马克思主义中国化的过程中发挥着重要作用。从传播学视角看,传播者、传播媒介和受众心理,是思想政治教育的三个重要维度。因此,建设一支高素质的思想政治教育者队伍,整合运用多种传播类型及传播媒介,掌握受众的心理变化规律,针对不同的受众对象开展教育实践活动,组织形式多样、贴近人民群众日常生活的活动,是增强思想政治教育活动效果,不断推进马克思主义的中国化、时代化和大众化的重要途径。

Ideological and political education, as an important approach to sinicize Marxism, plays an significant role during the course of promoting the sinicization of Marxism. From the view of Communication Science, communicators, communicative media, and audience＇s psychology are the three important dimensions of ideological and political education. Therefore, we should not only establish a faculty with high qualities to carry out the education, but also integrate and apply various types of communicative media. In the meanwhile, we should grasp the rules of audience＇s psychological changes so as to conduct educational practice aiming at different audience groups as well as various activities which are close to people＇s daily life. These are important approaches for us to strengthen the efficiency of ideological and political education, and make Marxism sinicized, popularized and keep pace with times.