“互联网+”下我国农产品供应链创新

2014年以来,消费成为经济增长的第一拉动力。再加上我国进入经济新常态,这就要求在新常态下尤其是满足人民基本需求的农产品消费要发挥更多的积极作用。因此,应理清和重构传统的以生产商、销售商、批发商等为核心的农产品供应链,顺应当前"互联网+"的发展大势,利用当前以电子商务、大数据等为代表的新型技术创新供应链发展模式,重新对供应链条上的资源加以整合,从而实现整条供应链资源的优化配置和价值增值,给农民、涉农生产企业以及涉农零售企业带来效益。

Consumption has become the first contribution to Economic Growth of China. So consumption of Agricultural products should play a great role in the environment of the New Normal of Chinese economy. The most important is to rebuild the traditional Agricultural Supply Chain, and make full use of the information technology such as E-commerce, Internet＋ and Big Data to innovate the mode of Agricultural Supply Chain. Through integrating the resources, Agricultural Supply Chain can be optimized in order to realize Win-Win between farmers, manufacturing enterprises, retailing enterprises and other service enterprises.