摘要
在服务制胜、文化制胜的时代,高校专业建设,已经到了通过构建专业服务文化提升专业人才培养质量的新时期。本文以浙江工贸职业技术学院电子商务专业服务文化建设的成功案例,论证服务文化建设在专业建设中的作用。
In an era that service and culture overcome everything, the major construction work of higher education has entered a new stage when the enhancement of talents cultivation quality is realized through the construction of major service culture. This paper, taking the successful service culture construction practice of electronic commerce major in Zhejiang Industry and Trade Vocational College as an example, analyses the significant role of forging service culture in major construction.
出处
《浙江工贸职业技术学院学报》
2015年第4期20-23,共4页
Journal of Zhejiang Industry & Trade Vocational College
基金
温州电子商务发展现状与对策的研究(R20110032)
关键词
专业文化
服务文化
人才培养
major culture
service culture
talents cultivation