文化逆行中的价值解构——以《红高粱》为例反思产业链条上的影视改编

The Value Deconstruction in Cultural Retrograde——Taking Red Sorghum for Example to Reflect the Film Adaptation on the Industry Chain

作为一个封闭的文本,《红高粱》无疑是近年电视剧中的上乘之作。但如果用"改编"的立场来审视的话,无论是故事情节、人物形象还是叙述视角都有很大的变化。这些变化恰恰让电视剧丢失了小说本身所坚守的核心——对酒神精神的高歌、对民间抗日的书写以及对传统文化的批判、对当下文化的反思,在"文化逆行"中"解构"了小说的核心价值表达。这是追求"价格内核"而非"价值内核"的结果,是追求"产业延伸"而非"文化延伸"的结果。这一现象遮蔽的是我国文化产业链在"内容为王"时代"内容"的匮乏,而这正是文化"软实力"的"软肋"。

As a closed work,Red Sorghum is undoubtedly on the top in TV series in recent years. If you evaluate it on the position of 'adaptation',you may find it is changed a lot in plot,character and narrative perspective,which resulted in the lack of the reflection and critique of culture at that time,making a 'deconstruction'in the 'cultural retrograde'of expressing the core value of the novel. As a result,it is the price of 'the kernel'instead of 'core value'and it is the pursuit of 'industrial extension' rather than 'culture'. This phenomenon shows that a lake of content is covered in China' s cultural industry chain,which is the cultural 'soft power'or 'soft rib'.