论扬州休闲旅游的发展对策

The Development Strategy of Leisure Tourism in Yangzhou

扬州是一座有2500年历史的古城,曾是我国历史上著名的休闲城市,有着悠久的休闲传统。目前扬州休闲旅游的发展已经取得了一定的成就,但其休闲活动时效性太短,对扬州休闲传统的挖掘力度不够,没有能真正体现扬州的"慢生活"。所以,扬州休闲旅游必须要挖掘扬州历史,发扬扬州休闲传统,必须打造地道的"扬州味",用高品质的休闲活动来吸引游客。

Yangzhou is an ancient city with a history of 2500 years. It is a famous leisure city in our country,has a long history of leisure. The development of leisure tourism in Yangzhou has made some achievements. But it＇s too short for leisure activities.The traditional mining of Yangzhou leisure is not enough. It can＇t really reflect Yangzhou＇s slow life. Therefore,Yangzhou leisure travel must be excavated in the history of Yangzhou and carries forward the Yangzhou leisure tradition. In creating the authentic Yangzhou flavor of leisure traveling,at the same time,we should attract tourists with high quality leisure activities.