摘要
结合漯河市户外广告的类型及规划现状,运用网络规划法和类型重组法,分别从宏观和中观两个层面对中小城市户外广告的规划、数量及位置进行了控制,旨在促进户外广告的健康发展,树立良好的城市形象。
Combining with the outdoor advertisement types and planning in Luohe city,the paper adopts the network planning and type restructuring method,and undertakes the planning for the number planning and location for the outdoor advertisement in medium and small cities from the macroscopic and middle scopes,so as to enhance the healthy development for the outdoor advertisements and establish better urban image.
出处
《山西建筑》
2016年第1期9-10,共2页
Shanxi Architecture
关键词
户外广告
广告规划
网络规划法
类型重组法
outdoor advertisement
advertisement planning
network planning method
type restructuring method
