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农户粮食种植技术选择意愿影响研究 被引量:14

Study on the Influencing Factors of Grain Farmers' Technology Choice
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摘要 运用多元Logit模型和河南、辽宁两省粮食生产大县的粮食种植农户生产行为调研数据,从农户视角考察影响农户对生物化学型和机械型技术选择的因素。研究结果表明:(1)农户对两类技术均有较为强烈的选择意愿;(2)农户的个体间差异导致对两类技术需求的偏好不同;(3)提高技术感知易用性对农户选择新技术的意愿有显著正向影响。 This paper used muhinomial logit model to analyze the influencing factors of farmers' choice between biological chemical technology and mechanical technology based on data collected from the crop farmers' production behaviors in Henan and Liaoning provinces. The results show that : ( 1 ) the farm- ers' willingness of choice of two kinds of technology is relatively strong; (2) the farmers' demand for two kinds of technology are different between individuals; (3) improving the perceived ease of using technology has a significantly positive effect on farmers' willingness on choosing new technologies.
作者 王琛 吴敬学
出处 《华南农业大学学报(社会科学版)》 CSSCI 北大核心 2016年第1期45-53,共9页 Journal of South China Agricultural University(Social Science Edition)
基金 国家自然科学基金项目(71273263)
关键词 农户生产行为 技术选择 生产技术效率 感知易用性 农田细碎化 farmers' production behaviors technology choice production efficiency perceived ease of using farm fragmentation
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