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平面设计中如何将视觉符号进行有效传播 被引量:4

HOW TO SPREAD THE VISUAL SYMBOLS IN GRAPHIC DESIGN
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摘要 随着人类社会的快速进步,人类的沟通表达方式也一直处于进化之中,人类的沟通方式主要是为了方便人类的思维表达。计算机数字技术与互联网信息技术的快速普及,网络已经成为人们沟通交流的主要方式,计算机可以为人们提供个性化的交流平台,计算机不仅仅支持传统的语言符号表达方式,更为人们提供了图形化的符号表达方式,人们的沟通趋向于以视觉为中心的感性表达方式,平面设计中的视觉符号正好满足了大众需求。本文将深入的研究我国平面设计中的视觉符号设计,提出平面设计中视觉符号传播的有效策略,为我国平面设计中视觉符号的有效传播提供参考。 With the rapid progress of human society, human communication and expression has been in the evolution. Human communication mode is mainly for the purpose of human's thinking. Human existing expression pattern is built in the visual, auditory, tactile and other physical senses, and graphic visual symbol design is an important part of visual communication. With the rapid development of China's economy, the traditional language symbols have been difficult to meet people's needs, and the traditional language symbols are under tremendous challenge. Especially with computer digital technology and Internet information technology, the Internet has become the main way of communication, and the computer can provide personalized communication platform. Computer not only supports the traditional language symbols, but also provides a graphical symbol for people's communication. In this paper, we will further study the visual symbol design in the graphic design of our country, and analyze the communication of the visual symbols in the graphic design.
作者 过嘉芹
机构地区 山西传媒学院
出处 《设计》 2015年第23期148-149,共2页 Design
关键词 平面设计 视觉符号 传播 Graphic design Visual symbols Communication
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