摘要
随着沈阳市城市化进程的不断加快,户外广告的发展在某一程度上代表着城市经济的繁荣程度,但盲目肆意扩张的户外广告却损坏了城市形象。本文首先对沈阳市户外广告现阶段遇到的问题进行了梳理,并提出了沈阳市户外广告规划发展的途径。
With the continuous acceleration of the urbanization process in Shenyang, the development of outdoor advertising in a certain extent represents the prosperity of the city economy, but the blind wanton expansion of outdoor advertising has damaged the city image,This paper combs the problems of Shenyang outdoor advertising at this stage, and puts forward the way of outdoor advertising planning and development in Shenyang.
出处
《设计》
2016年第1期146-147,共2页
Design
关键词
户外广告
城市更新
冬季策略
Outdoor advertising Urban renewal Winter strategy