摘要
对我国的商贸流通业品牌进行分析,同时提出了科学建立良好的品牌经营的理念,积极推进自主品牌的推广工作。
In view of the analysis of commercial and trade circulation in China, this paper puts forward the idea to scientifically establish a good brand management to actively promote independent brand promotion.
出处
《现代工业经济和信息化》
2015年第22期8-9,14,共3页
Modern Industrial Economy and Informationization
关键词
商贸流通业
自主品牌
培育
发展
commercial and trade circulation
independent brand
cultivation
development