摘要
新媒体的快速发展对高校处理群体性突发事件舆情提出了新的要求,建立一套快速高效的应对网络舆情的策略是处理好群体性突发事件的基础和前提。基于新媒体的特点及其视角下高校舆情传播的特征,研究应对高校群体性突发事件舆情的策略,并探讨将网格化管理和危机管理引入处理群体性突发事件的可行性。
The rapid development of new media has raised new requirements for the handling of mass emergencies in colleges universities and therefore,establishing a quick and effective response to the Internet public opinion is the basis and premise of dealing with the mass emergencies. Based on the characteristics of new media and the characteristics of spreading public opinions from perspectives of new media,the paper researches on strategies of coping with unexpected group accidents,and discusses the feasibility of adopting crisis management and grid management in an attempt to provide a useful reference for universities to tackle these unexpected incidents.
出处
《河南工业大学学报(社会科学版)》
2015年第4期92-94,共3页
Journal of Henan University of Technology:Social Science Edition
基金
2012年河南省软科学项目(122400430020)
2014年河南省教育厅人文社会科学(马克思主义理论学科)研究项目(2014-M6H-038)
关键词
高校群体性突发事件
新媒体
网络舆情
应对策略
group event in colleges & universities
new media
network public opinion
coping strategy