摘要
腾讯推出微信的一个根本目的就是为人们提供一个交友平台,因此微信在传播活动中彰显强大的社交功能。它作为一种"免费"1的社交工具,受到没有独立经济能力、心灵饥渴、热衷交友的大学生的青睐。他们通过微信收发短信、上传视音频和图片等等,在晒心情、曝生活的同时也流露出他们的思想动态。立足社交微信反映高校学生思想动态的特点,思政工作者应灵活运用相应对策,并采取一系列具体措施,以有效利用微信的社交功能2搞好高校思政工作。
One fundamental purpose of Tencent introducing WeChat is to provide a dating platform, so WeChat high- lights strong social function in the communication activities. As a free social tool, WeChat is favored by college and university students who haven't independent economy ability, are spiritual hunger and interested in friends. They receive and send short messages, upload video, audio, picture and so on. At the moment of shining mood and exposure life, they show their ideology dynamic. This essay analyzes the character of ideology dynamic of college and university students which WeChat reflects based on social function, then proposes relevant countermeasure, and investigate the specific ways of using the social function of We- Chat to do ideological and political work better.
出处
《内江师范学院学报》
2016年第1期103-106,共4页
Journal of Neijiang Normal University
基金
重庆市教委人文社会科学研究重点课题(思政专项)"微信在高校学生思想政治工作中的应用研究"(课题号:13skszm02)的阶段性成果
关键词
社交功能
思想动态
特点
对策
具体措施
Social function
Ideology dynamic
Character
Countermeasures
Specific ways